PAKATAN Harapan (PH) has intensified its social media campaign in the final stretch ahead of Saturday’s Melaka state election, using short videos and livestreams to promote its manifesto and engage voters.
Melaka PH chairman Adly Zahari said candidates and campaign machinery had been urged to maximise digital platforms to raise awareness of the coalition’s “Melaka Rumah Kita” aspirations, answer residents’ questions and provide voters with relevant information.
“As the campaign enters its final phase, the Pakatan Harapan Election Department has urged all candidates and machinery to step up their social media efforts to enable more residents to get to know their respective candidates.
“Social media should be used through short videos and livestreams to explain the ‘Melaka Rumah Kita’ aspirations, address residents’ concerns, verify information before sharing it, promptly correct misunderstandings and provide voting guidance,” he said.
He was speaking at PH’s daily press conference at its main operations room in Pengkalan Batu in Melaka today.
Adly said social media was also being used to encourage younger voters to cast their ballots earlier on polling day.
“Young people generally tend to turn up to vote later, but I believe social media is one of the platforms we can use to reach them.
“At the same time, based on our engagements on the ground, we are confident they know they must come out to vote on the 14th,” he said.
He added that PH campaign machinery had identified voters inclined to support the coalition and expected them to turn out early to help secure victory for the party. - November 12, 2026
