Malaysia

Influencers must ensure dissemination of accurate info on NRP, endemic phase: Annuar

Communicating in simple language key, minister says

Updated 5 years ago · Published on 26 Sep 2021 1:27PM

Influencers must ensure dissemination of accurate info on NRP, endemic phase: Annuar
Communications and Multimedia Minister Tan Sri Annuar Musa has told the Dewan Rakyat of a proposal to set up a communications command centre to convey information on decisions by the government to the public more accurately and quickly. – The Vibes file pic, September 26, 2021

KUALA LUMPUR – All parties, including social media influencers, must help ensure delivery of accurate information on the implementation of the National Recovery Plan (NRP) during the country’s transition into the endemic phase of Covid-19, said Communications and Multimedia Minister Tan Sri Annuar Musa.

He said influential people are responsible for educating the public by presenting information with an accurate narrative on government initiatives in the NRP.

“Educating the public on the endemic phase is important because sometimes people still do not understand... we must convey in a simple way in communicating.

“Dissemination of information can also be done by influencers who have many followers, if he (or she) also takes on the role to remind the people about the transition into the endemic phase as community empowerment,” he said.

He said this when appearing as a guest on the Optical Segment: National Recovery Plan through the Selamat Pagi Malaysia (Good Morning Malaysia) programme broadcast by RTM today.

Apart from the use of conventional media such as television and radio, Annuar said dissemination mediums including social media platforms such as TikTok and Facebook can be used to disseminate information effectively, thus educating the public about the transition.

Therefore, he said the ministries, government agencies and committees involved need to improve the aspect of information delivery to ensure its effectiveness to the public by holding continuous engagement.

On Wednesday, Annuar informed the Dewan Rakyat of a proposal to set up a communications command centre to convey information on decisions by the government to the public more accurately, quickly and in a way that is easily understood..

He said the proposal was made following challenges faced in the implementation of government programmes which were found to be due to misinformation. – Bernama, September 26, 2021 

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