BEAUTY pageants have become an important event to help draw more tourists as it brings together people from different countries, cultures and backgrounds.
Penang Exco for Tourism, Wong Hon Wai said such events also create opportunities for meaningful cultural exchanges.
“Most importantly, such events allow each participant to tell the story of their country to the world,” he said.
According to Wong, Penang is a place where Asia truly comes together, with its multicultural heritage, living traditions, creative energy, celebrated gastronomy and warm hospitality giving the state an identity unlike anywhere else.
“From the historic streets of George Town to our beaches, hills, festivals and diverse communities, Penang offers visitors not simply a destination, but an experience filled with character and stories,” he said.
He said the Penang government remained committed to positioning the state as a leading destination for international tourism and events.
He said hosting international platforms such as Miss Asia Global was important in generating global visibility for Penang, encouraging cultural exchange and contributing to the state’s tourism and creative economy. - August 31, 2026
