WITH the launch of ‘Milo Sayang Bumi’, a pledge to embrace sustainable practices in improving its products and processes for the good of the planet, Milo has taken its first step towards environmental sustainability.
Milo Sayang Bumi outlines steps that Milo will undertake on its sustainability journey together with the support of Malaysians beginning this year. This will contribute to Nestlé’s global ambition to strive for zero environmental impact in its operations by 2030.
Recognising plastic pollution and climate change as threats to environmental sustainability, Nestlé has begun accelerating its actions, globally and in Malaysia. It has made commitments to achieving net-zero emissions by 2050 and making all its packaging recyclable or reusable by 2025.
“In Malaysia, we have made headways with our sustainability efforts and we want to continue leading the way of the industry into this greener future. We are proud that one of our biggest brands Milo is now at the forefront of our battle.
“We want Milo to be the loudest voice of Nestlé in Malaysia to champion, inspire and influence what each and every one of us can do to go further for the environment. Milo Sayang Bumi is the platform for it,” said Nestlé (Malaysia) Berhad chief executive officer Juan Aranols.
Milo Business Unit, Nestlé (Malaysia) Berhad business executive officer Ng Su Yen said: “What our planet needs now are champions who can take a stand for a bigger cause: Creating a healthier, more sustainable planet, together.
“As a brand that is close to the hearts of the rakyat, we want to play a role in bringing together champions on a pledge for the sustainability of our planet through Milo Sayang Bumi.”
Milo Sayang Bumi focuses on three impact goals: Reducing plastic waste in landfills and waterways, reducing the production of plastic, and promoting the use of renewable energy sources. To this end, Milo has unveiled the following six initiatives:
- CAREton Project: A used beverage cartons recycling campaign by Milo UHT in partnership with Tetra Pak since 2012 that transforms drink packs into ‘green’ roofing tiles and panel boards for the community.
- 100% Paper Straws: The introduction of 100% paper straw for the entire Milo UHT range in 2020 that will eliminate over 200 million plastic straws per year.
- Milo Redemption Programmes: Efforts over the years to collect back used Milo packaging from consumers and divert the waste away from ending up in landfills and waterways. This includes the recently launched Milo Stik Pek X-Change that not only collects back used Milo stick packs and sachets but upcycles them into unique Milo handicrafts in collaboration with local communities.
- Milo Mixes Paper Pouch: A first for Nestlé Malaysia where the outer pouch of Milo Less Sugar will be replaced with recyclable paper packaging.
- 100% Paper Cups: A switch to 100% paper cups combined with efforts to educate school children on the importance of waste separation.
- Milo Vans with Solar Panels: A transformation of the iconic Milo vans with solar panels that convert solar power – a source of clean, renewable energy – into electricity to replace fuel-dependent generators.
Each initiative will be complemented by efforts to educate and encourage consumers to adopt good habits, no matter how big or small, for the environment.
Nestlé (Malaysia) Berhad business executive officer, Ready-to-Drink, April Wong said: “What we are doing today will have a lasting impact tomorrow, which is why now is the time for all of us to come together to protect the environment. Even if we start small, by combining our efforts and channeling our energy for good, we can all make a difference.”
To join forces with Milo Sayang Bumi and channel your energy for the good of the planet, go to https://www.milo.com.my/. – The Vibes, March 30, 2021
