KUALA LUMPUR – Sepak Takraw League (STL) returns in January 2022 to excite fans with high-flying sports action together with its new title sponsor Kedai Emas Anuar. The 8th season of STL will officially be called Emas Anuar STL 2021/22.
A leading jewellery company in Malaysia, Kedai Emas Anuar will sponsor all STL competitions including STL Division 1, STL Premier League and the STL Champions Cup.
Mohd Khurulanuar Mhamad Noor, managing director, Kedai Emas Anuar said, “We recognise the growth potential of STL that has attracted fans in Malaysia and throughout Southeast Asia.
“Sepak Takraw is a unique sport that has intrigued international attention and broadcasters which we hope will strengthen our brand and further expand the business, Khurulanuar added.
Nicholas John, Head of Sports at Astro said, “We enter STL’s 8th edition with lots of encouragement thanks to our esteemed sponsors and partners. We are honoured to have Kedai Emas Anuar, as STL’s first ever title sponsor.
“We hope more local brands see the value in leveraging on the popularity of local sporting events such as STL. The joint efforts between Astro and the Malaysian Sepak Takraw Association to build this local sport continues to flourish to benefit players and fans.
“Sepak Takraw broke international barriers with All Sports Television Network airing STL in America, and we continue to believe STL has the potential to attract more international fans with its high-quality production and high-adrenaline action,” he said.
The upcoming Emas Anuar STL 2021/22 season will also feature two new sponsors with Utusan Malaysia as the Official Media Partner and BP Healthcare as the Official Medical Partner. While Li-Ning and Idemitsu continue to sponsor STL as the Official Apparel Sponsor and Official Lubricant Oil Sponsor, respectively.
Catch all 130 matches from the 2021/22 season this January, live on Astro Arena (CH801) or stream on the Astro GO app. – The Vibes, December 13, 2021
