Business

Samsung’s Galaxy S21 tops 1 mil units sold 57 days after launch

This is about a month faster than its predecessor, the S20

Updated 5 years ago · Published on 29 Mar 2021 4:00PM

Samsung’s Galaxy S21 tops 1 mil units sold 57 days after launch
The entry model of the S21 is priced at 999,900 won (RM3,650) in Seoul, far cheaper than the low-end variant of the S20, which is sold for 1.24 million won. – Screen grab, March 29, 2021

SEOUL – Samsung Electronics Co said today that domestic sales of its new flagship smartphone series, the Galaxy S21, surpassed one million units last week, reported the Yonhap news agency. 

The South Korean tech giant said the S21, which was released here on January 29, achieved the milestone 57 days after its launch, about a month faster than its predecessor, the S20. 

But, the pace of S21 sales was slower than the S10, which topped the one million mark in 47 days in 2019. 

Samsung has been introducing new Galaxy S devices in mid-February each year, but this year, the company released the S21 in January with lower price tags. 

The entry model of the S21 is priced at 999,900 won (RM3,650) here, far cheaper than the low-end variant of the S20, which is sold for 1.24 million won.

Samsung said the basic S21 model accounted for 52% of the total S21 series sales, followed by the high-end S21 Ultra with 27% and the mid-tier S21+ with 21%. 

Unlocked S21 smartphones made up 20% of its total sales in South Korea, and 60% of them were purchased online, its data showed.

According to market researcher Strategy Analytics, Samsung was the top vendor in the worldwide smartphone market last month, with a share of 23.1%, beating Apple Inc with a 22.2% share. – Bernama, March 29, 2021

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