Malaysia

McDonald’s Menu Rahmah proves food not low class: Salahuddin

Fast-food chain offers either chicken burger, porridge, McEgg served with iced lemon tea

Updated 3 years ago · Published on 08 Mar 2023 4:54PM

McDonald’s Menu Rahmah proves food not low class: Salahuddin
McDonald’s Malaysia says it is supporting the Menu Rahmah initiative to attract more customers from various backgrounds and help people struggling with the cost of living crisis. – SYEDA IMRAN/The Vibes pic, March 8, 2023

PETALING JAYA – McDonald’s Malaysia today launched its Menu Rahmah with meals for as low as RM5 at more than 300 branches nationwide.

Domestic Trade and Cost of Living Minister Datuk Seri Salahuddin Ayub said the leading fast-food chain’s initiative proved that Menu Rahmah was not a low-class menu meant only for the B40 group, as claimed by some quarters.

“I am confident that this company will not compromise in ensuring that the food is of good quality,” he said after launching the menu here today.

Meanwhile, McDonald’s Malaysia vice-president and chief marketing officer Melati Abdul Hai said the restaurant’s Menu Rahmah offers three options: either a chicken burger, chicken porridge, or McEgg, each served with a cup of iced lemon tea,

“We are happy to be able to support and provide the Rahmah Menu to help ease the burden on the people in dealing with the rising cost of living,” she said.

“This is also our effort to be close with the community and to attract more customers from various backgrounds to enjoy our meals together.” 

In conjunction with the launch of the budget-friendly menu, McDonald’s announced its special Ramadan menu, namely the Chicken Foldover and Meat Foldover, which will be available at all its outlets from today.

At the event today, McDonald’s treated orphans from Pertubuhan Kebajikan Islam Peribadi Mulia in Kajang.

The fast-food chain is also having a 30-day Ramadan promotion where customers can enjoy various promotions and attractive rewards through the McDonald’s app during the fasting month. – Bernama, March 8, 2023

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